Many of us are in mourning right now. Not because today is Ash Wednesday, marking the beginning of lent. Not because a cold snap as dropped some snow on us and the kids have been out of school for two days. No, we mourn because the football season has come to a close! No more Monday morning quarterback talks at work. No more lazy Sunday afternoons in front of the tube watch two teams go at it on the gridiron. Well, at least the Super Bowl was interesting. Defense wins championships! I don’t know about you but I was a little disappointed in the commercials this year. The commercials are the only reason some folks even tune in to the big event. The Heinz: Wiener stampede was cute, The Steven Tyler Skittles Portrait was weird but the IBS Claymation and Puppy-Monkey-Baby left viewers a tad disturbed. Believe it or not, those were not the most offensive ads, as some report.
The ad getting more hate than a Cam Newton postgame press conference is the Ultrasound Doritos ad. Surprised? The ad reflects a pregnant couple at the doctor’s office, the mom on the examining table and the dad close by eating Doritos. To the side is the ultrasound screen depicting the baby as the doctor examines. The dad holds a chip over the mom’s belly and the viewers see the baby grab for the chip. This goes on a couple of times until the mom has had enough and smacks the chips away which causes the baby to follow and she apparently goes into labor.
What is so controversial? As soon as the ad finished a pro-abortion group called NARAL Pro-Choice America (formerly National Abortion Rights Action League) began twitting their displeasure due to the fact that it humanized the fetus! Other abortion groups chimed in a kicked off a slew of articles. Huffington Post’s headline was “Doritos’ Super Bowl Ad Is Making Us Rethink Ever Eating Doritos Again.” Adweek’s headline was worse: “How Doritos’ Super Bowl Ad Kicked Off a Twitter Conversation About Birth Control” followed by subhead: “‘Ultrasound’ got consumers talking about abortion.” There were some who went on to take objection with the “Super Bowl Baby Choir” as it had to do with the politics of birth control?? http://www.christianheadlines.com/blog/pro-abortionists-upset-that-super-bowl-commercial-humanizes-fetus.html
Wow, all of that from a flavored corn chip commercial and cute kids singing along to Seal? I guess it goes to show how politically charged and sensitive the subject remains. Ultrasound technology is ancient compared to some of the modern methods of viewing a child before birth, but the use of simple technology testifies to the humanity of the baby in the womb. It is offensive because it convicts of truth that these groups want us to continue to ignore. It is amazing how God uses the simplest and sometimes silly pranks of people to expose the foolishness of earthly wisdom.
Pray for those who want us to ignore the truth about when life begins. Pray for those who are emotionally and spiritual shaken by the act of abortion.
For you created my inmost being; you knit me together in my mother's womb. Psalm 139:13
For the wisdom of this world is foolishness in God's sight. As it is written: "He catches the wise in their craftiness"; 1 Corinthians 3:19
Serving the Savior
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